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Now TV Sky Sports – How to Watch in 2025

James Jack Morgan Sutton • 2026-04-04 • Reviewed by Maya Thompson

Accessing Sky Sports without a satellite subscription remains straightforward through NOW TV, a streaming platform offering day and month passes starting at £14.99. The service delivers all 12 Sky Sports channels alongside Sky Sports+ content, requiring neither long-term contracts nor hardware installation beyond an internet connection.

Pricing structures have shifted recently, with standard monthly memberships now listed at £34.99 for flexible, cancel-anytime plans. Promotional rates ranging from £19.99 to £28 periodically surface for six-to-twelve month terms, though these occasionally impose minimum commitments absent from standard rolling contracts.

Viewers planning to watch specific events like the Usyk vs Dubois Date can utilize day passes for isolated access, while ongoing subscribers face evolving value propositions compared to Sky’s integrated streaming alternatives.

How Do I Watch Sky Sports on NOW TV?

Pass Structure

Day and Month options available; Week passes discontinued

Price Points

£14.99 to £34.99 depending on duration and promotions

Contract Terms

No binding agreements; cancel anytime for flexible plans

Device Access

Smart TVs, gaming consoles, mobile devices, and web browsers

  • Day passes provide 24-hour access for £14.99 without recurring charges
  • Week passes are no longer offered as of recent service updates
  • Monthly flexible memberships cost £34.99 with anytime cancellation privileges
  • Promotional rates between £19.99 and £28 require six-to-twelve month terms for select customers
  • All offerings include the complete suite of 12 Sky Sports channels
  • Sky Sports+ provides additional camera angles and streams at no extra cost
  • Content availability mirrors that of full satellite subscriptions

The Boost upgrade, available at £5-£9.99 monthly, adds HD/UHD streaming and additional simultaneous streams. Membership options detail these add-ons.

Pass Type Price Duration Contract Best For
Day £14.99 24 hours None One-off events
Week Discontinued N/A N/A No longer available
Month (Flexible) £34.99 30 days rolling Cancel anytime Regular viewing
Month (6mo promo) £26-£27.99 6 months Minimum term Medium-term savings
Month (12mo promo) £19.99-£28 12 months Minimum term Maximum savings
Boost Upgrade £5-£9.99 30 days rolling Cancel anytime HD/UHD & extra streams

What Is the NOW TV Sky Sports Pass and How Much Does It Cost?

The NOW TV Sky Sports Pass functions as a digital voucher system granting temporary access to Sky’s sports broadcasting infrastructure. Unlike traditional satellite contracts, these passes operate on a prepaid basis, with fees varying significantly based on duration and promotional timing.

Day Pass Mechanics

A day pass costs £14.99 and activates immediately upon purchase, providing 24 consecutive hours of access. This option suits viewers seeking specific fixtures without ongoing financial commitment. NOW TV’s official sports membership page confirms this rate applies across all supported devices.

Monthly Subscription Tiers

Standard monthly memberships list at £34.99 with no fixed term, allowing cancellation prior to renewal dates. Promotional offerings occasionally reduce this to between £19.99 and £28, though these discounted rates often require six-to-twelve month commitments absent from standard plans. Consumer finance analysis indicates these prices have risen recently, potentially exceeding the cost of adding Sky Sports to existing satellite contracts for heavy users.

Promotional Pricing Variations

Select customers receive email offers featuring 20% discounts on day passes or reduced first-month rates. Bundle deals including the Boost upgrade occasionally provide one month of enhanced streaming at no additional charge.

Can You Get Sky Sports on NOW TV Without a Contract?

All NOW TV Sky Sports passes function without traditional contracts, though the specific terms vary by pass type. Day passes inherently require no ongoing relationship, expiring automatically after 24 hours.

Monthly Cancellation Procedures

Flexible monthly memberships allow cancellation anytime through account settings before renewal dates, with access continuing until the paid period ends. Sports media guidance confirms this process requires no formal notice period or termination fees.

Promotional Commitment Distinctions

Discounted promotional rates sometimes impose minimum terms or contract-like conditions distinct from standard flexible memberships. These arrangements typically last six to twelve months, with early exit potentially triggering standard rate charges for remaining months.

Is NOW TV Sky Sports Still Available?

The service remains fully operational as of late 2025, offering comprehensive Sky Sports access through internet streaming. Official NOW TV channels confirm continued availability across all standard platforms.

Discontinued Pass Types

Week passes ceased availability recently, leaving day and month options as the primary purchasing methods. This change reflects broader shifts toward either ultra-short-term event access or extended monthly engagement.

NOW TV Sky Sports vs Sky Stream: Key Differences

Sky Stream represents the broadcaster’s primary no-dish service, requiring 24-month contracts for full channel packages starting at £15 base plus £20 Sky Sports add-on, totaling £35 monthly. This contrasts sharply with NOW TV’s contract-free approach.

NOW TV maintains advantages for short-term sports viewing, with day passes costing £14.99 compared to Sky Stream’s mandatory monthly minimums. Video analysis highlights NOW TV’s superior flexibility for seasonal sports fans who dip in and out of coverage.

Conversely, Sky Stream offers bundled entertainment including Netflix and Discovery+ alongside hundreds of non-sports channels, with UHD and HD quality standard rather than requiring additional Boost payments. Hardware requirements also differ, with Sky Stream utilizing a proprietary puck while NOW TV functions through existing smart devices.

When Did NOW TV Sky Sports Launch and Change?

  1. : NOW TV launches as Sky’s standalone streaming alternative to satellite subscriptions
  2. : Dedicated Sky Sports passes introduced, establishing the flexible day and week pass model
  3. : Service repositioning occurs alongside Sky Stream rollout, with increased emphasis on month-long memberships
  4. : Week passes discontinued; pricing adjustments implemented raising standard monthly rates to £34.99

What Is Certain About NOW TV Sky Sports?

Established Information

  • Day passes cost £14.99 for 24-hour access
  • Week passes definitively discontinued
  • All 12 Sky Sports channels included
  • Cancellation available anytime for flexible plans
  • Sky Sports+ included at no extra cost

Uncertain or Variable

  • Future promotional pricing schedules
  • Long-term service integration with Sky Stream
  • Availability of discounted rates for returning customers
  • Potential hardware requirements for future app versions

Why Does NOW TV Sky Sports Exist in the Current Market?

The service emerged in response to cord-cutting trends, providing satellite-free access to premium sports content. This model accommodates renters, students, and mobile viewers unable to install physical dishes, while satisfying demand for short-term access during specific tournaments or seasons.

Market positioning places NOW TV between rigid long-term contracts and piecemeal illegal streaming, offering legitimate flexibility at premium price points. Consumer behavior research suggests viewers increasingly seek à la carte sports access rather than bundled entertainment packages, a trend reflected in the platform’s retention of day-pass options despite discontinuing weekly alternatives.

Comparative shopping strategies now extend across entertainment sectors, with viewers often cross-referencing streaming deals against other consumer offers like the Pizza Express Discount Code, reflecting broader household budget optimization approaches.

Where Does This Information Originate?

NOW TV provides day and month passes without long-term contracts, ideal for occasional viewers.

— Be Clever With Your Cash, consumer finance analysis

Sky Stream requires 24-month contracts for full packages, starting at £15 (Essential) + £20 Sky Sports = £35/month total.

— Goal.com, sports media outlet

What Defines NOW TV Sky Sports in 2025?

NOW TV Sky Sports represents the primary contract-free gateway to Sky’s sports broadcasting, balancing accessibility against premium pricing. With week passes eliminated and monthly rates increased to £34.99, the service now caters primarily to committed monthly viewers or those seeking specific event access through £14.99 day passes, maintaining relevance through flexibility despite narrowing price gaps with Sky Stream’s integrated offerings.

Frequently Asked Questions

Does NOW TV Sky Sports include all 12 channels?

Yes, the pass provides access to Sky Sports Main Event, Football, Cricket, F1, Golf, and seven additional channels, plus Sky Sports+ for supplementary streams.

Can I watch on multiple devices simultaneously?

Standard memberships allow streaming on multiple devices, though the Boost upgrade increases simultaneous streams and enables HD/UHD quality.

Is there a free trial available?

Month memberships no longer offer free trials. Day passes provide the lowest-risk entry point at £14.99 for 24 hours.

How does cancellation work?

Flexible monthly plans cancel anytime via account settings before the renewal date. Access continues until the paid period expires.

Do I need a satellite dish?

No, the service operates entirely over internet connections through the NOW app on compatible devices.

James Jack Morgan Sutton

About the author

James Jack Morgan Sutton

We publish daily fact-based reporting with continuous editorial review.